Under Armour pop-up | tong-shen-eportfolio

Holographic showroom

Member-only entrance

Holographic showroom

1/8

WHAT

Sponsored by Under Armour, the Charging Station is designed for a professional post-collegiate running group: the electric flight crew. The kit of parts contains products, a mobile app, and a pop-up retail store that takes place when new seasons of Under Armour products drop.

CHARGING

STATION

retail

WHERE

hermosa beach

WHEN

August 2025

Screen Shot 2020-11-30 at 1.45.01 PM.png

Screen Shot 2020-11-30 at 1.45.15 PM.png

Screen Shot 2020-11-30 at 1.45.19 PM.png

Screen Shot 2020-11-30 at 1.46.00 PM.png

Screen Shot 2020-11-30 at 1.46.39 PM.png

Screen Shot 2020-11-30 at 1.46.33 PM.png

Screen Shot 2020-11-30 at 1.48.49 PM.png

Screen Shot 2020-11-30 at 1.48.55 PM.png

Screen Shot 2020-11-30 at 1.48.59 PM.png

Screen Shot 2020-11-30 at 1.49.01 PM.png

Screen Shot 2020-11-30 at 1.47.10 PM.png